Instagram Post Checklist

This is exactly how to create a killer Instagram post 👇⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀Content creation may feel like an overwhelming task, but when you narrow in on the points that *really* matter to create a good post, it’s a much more approachable process!⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀These are the five key 🔑 pieces to creating high-performing Instagram posts 👇:⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀1️⃣ Quality matters. […]

5 Hot Instagram Collaboration Ideas

5 Instagram Collaboration ideas that you can use to grow your following FAST! 🥳⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀1️⃣ Co-Create – Find a friend with a similar audience and following size and create content together (i.e. Merge in a video, share your expertise on each others pages, photoshoot together). This is a great way to tap into a new audience. […]

40 Free Design Resources for Instagram

MASSIVE VALUE INCOMING!!! 40 FREE Design Resources for Instagram! Great design tips and ways to create valuable content for your followers!! What’s your favorite resource for creating content? #Philomedia#PhilHQ#socialmediaadvertising#influencers#marketingstrategy#digitalmarketing#instagramstrategy#advertising#brandstrategist#socialmediacoach#instablogging#ukbusiness#contentmarketingmanager#bloggercommunity#marketingtips#businessgrowthstrategy#smallbusinesshelp#onlinemarketing#digitalmarketingagency#bloggerofinstagram#aroundtheworldpics#ondernemen

One Week of Instagram Story Content Ideas

Do you struggle with Instagram Story Content? Philomedia are here to help with 7 Instagram Story content ideas to help you! It can be difficult to create new content daily and to come up with new ideas. Instagram stories can either be your favorite feature to use, or a challenging one. Instagram stories can be […]

Long or Short Instagram Captions?

Instagram is a visual image/video platform. 👁 Good graphics are essential to capturing your audience’s attention, but alone, they aren’t enough to drive conversions. ⠀⠀⠀⠀⠀⠀⠀⠀⠀This is where captions come into play… Next week we will talk about our strategy in wiring the perfect caption. ⠀⠀⠀⠀⠀⠀⠀⠀⠀As a business, captions are essential! ⠀⠀⠀⠀⠀⠀⠀⠀⠀These 2,200 characters are your […]

The Best Time to Start Growing your Social Media is TODAY!

The best time to start growing your social media was 10 years ago. The second best time is right now! 👍🏼⠀⠀⠀⠀⠀⠀⠀⠀⠀Every account starts with 0:0️⃣ Posts0️⃣ Followers0️⃣ Dollars⠀⠀⠀⠀⠀⠀⠀⠀⠀You cannot skip the 0 phase.⠀⠀⠀⠀⠀⠀⠀⠀⠀But you can progress past it! 🚀 How? By starting! ⠀⠀⠀⠀⠀⠀⠀⠀⠀So many businesses get caught up in the nitty-gritty details of what to […]

Caption Length is on the Rise

Instagram has always been known as a visual platform 📸, that is until recently… In the past 4 years, captions 📝 have become increasingly more important. And not just any captions – long-format “essay” captions in particular.⠀⠀⠀⠀⠀⠀⠀⠀⠀A recent study from shows that average caption length has more than doubled since 2016.⠀⠀⠀⠀⠀⠀⠀⠀⠀Today the average length […]

Use Color Psychology to choose your Instagram color scheme.

Did you know that colour accounts for 80% of brand recognition?⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀Basically, if you’re not following a consistent colour scheme, you’re dropping the ball. But don’t panic, it’s fairly easy to implement!⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀From logos to icons, fonts, filters, and graphic backgrounds you can begin to easily and seamlessly incorporate your brand’s colour into your social media content […]

What is a “GOOD” engagement rate on Instagram?

Wondering where your business falls on this scale?? 🤔 Here’s how to accurately calculate your own engagement rate!! 👇🏼⠀⠀Now before we dive in, it’s important to understand what exactly an engagement rate is…⠀⠀In its most basic form, engagement rate is simply a measurement of the percentage of your followers who are actively engaging and interacting […]